Nike Favorability Crashes After Announcing Kaepernick Ad Campaign

Carbonatix Pre-Player Loader

Audio By Carbonatix

Nike's Colin Kaepernick ad will air during the NFL season opener tonight.  Nike says the ad will run this week during the U.S. Open, Major League baseball games, and college football as well. 

A gushing USA Today story claims “the move has…spurred consumers to rally around the company on social media, and will likely boost its popularity with younger consumers who want to patronize businesses that take a stand.”

But, a new poll shows devastating results for Nike’s move. The Axios poll finds Nike’s favorability numbers “dropped 34 points” from 76% to 60% favorable views.

The day after their Kapernick announcement, Nike stocks fell three percent as people all over social media blasted the company for the decision.

Corrie O'Connor

 

Salem News Channel Today

Sponsored Links

On Air & Up Next

  • The Mike Gallagher Show
     
    Mike Gallagher is one of the most listened-to radio talk show hosts in America.   >>
     
  • The Charlie Kirk Show
    9:00AM - 11:00AM
     
    Charlie Kirk is the next big thing in conservative talk radio and he's now   >>
     
  • The Scott Jennings Show
    11:00AM - 12:00PM
     
    Jennings is battle-tested on cable news, a veteran of four presidential   >>
     
  • The Hugh Hewitt Show
    12:00PM - 3:00PM
     
    Hugh Hewitt is one of the nation’s leading bloggers and a genuine media   >>
     
  • The Larry Elder Show
    3:00PM - 6:00PM
     
    Larry Elder personifies the phrase “We’ve Got a Country to Save” The “Sage from   >>
     

See the Full Program Guide